Tuesday, June 17, 2014

Chevrolet's Print Ads: 6 of Our Favorites

There was a time when the page of a magazine or a section of a newspaper page were all you were given to show the value of your project.  While that may not seem like much nowadays, Chevrolet still managed to make an art of it.  Here are 6 of our favorite examples.

1925
1925

1954
1954

1966
1966

1974
1974

1975
1975

1984
1984

Thursday, June 5, 2014

Motorists & Cyclists Unite! Here’s the Key to Sharing the Road in Peace


It seems like the grass is always greener on the other side.  When you’re behind the wheel of a car, it’s easy to let yourself view cyclists as a source of stress–even an obstacle.  When you’re on a bike, the feeling is as uncomfortable but from an opposite perspective.  The good news?  We can all hit the road and reach our destinations safely!  The secret is just a little R-E-S-P-E-C-T!
Rules of the road: Many fail to realize that bikes and cars must abide by the same regulations during their commutes.  Each side has an equal right to their own space.
Exit your car carefully!  Make sure there’s not a cyclist rushing up behind you–remember they have no reaction time if you swing it open without warning.
Situational awareness is necessary for everyone on the road.  Pay attention to your surroundings so you can avoid accidents before they happen.
Perspective: It’s important to take into account that a car running a red light or a pothole in front of you out of nowhere is an even bigger deal if you’re on a bike.
Exercise safety precautions!  Cyclists are more vulnerable targets for the dangers of the road so it’s important to plan accordingly.  Wear appropriate safety gear.
Courtesy wave: whether you’re a cyclist or motorist, turn signals are vital!  Now more than ever, be sure to let others on the road know where you’re planning to go next.
Time is never worth risking a life.  It seems like we’re always in a race against the clock.  Plan ahead for your day, ensure your things are ready to go the night before–do whatever you have to do.  Just make sure you never hit the road in a hurry.  It’s just not worth the risk.